The world is closing in...
How bizarre. I was going over our upcoming development schedule, and I realized that 60% of our clients I've never seen face-to-face. The world is shrinking, and our perceptions of that are becoming more and more complacent. I've often thought that we would return to a cottage industry based economy that would revolve around video communication. However, during the early years of the internet that wasn't available, so we adapted by degrading our own innate need for visual relationships. This ultimately relates back to my previous post, "Networking - old school", but at a different level because Business Relationships rely more heavily on a face-to-face understanding. Whether this is a result of some primordial need to size up a rival/partner with a handshake, or establish dominance and alpha-maledom, I'm not sure. But I know that the best Business Relationships always have a physical handshake between them.
So what is the new handshake?
I can write to a client, pick and choose my words carefully, then send it off. Is the quality of that selection of words what is establishing the hierarchy in the absence of looking someone in the eye? Or has the evolution progressed even beyond that, and are we in a sort of relationship communism, where there is no longer a hierarchy at all? Perhaps the hierarchy is more basic than all of this. Perhaps it simply comes down to client/vendor. That's it. That's all. One person has the money, the other person has the service, barter and exchange.
Frankly, I don't like it.
Business is a tricky thing. Nuances, politics, finessing. While e-mail can do this, it is a poor exchange at best. It's very good at delivering information, but not terribly good at delivering passion or humor. Ultimately, without that phonecall or meeting, without the human contact, the relationship's motivation suffers.
What would Ayn Rand say?
In Ayn Rand's, "Fountainhead", (a long time favorite book) She often has the protagonist, Howard Roark, an architect, standing on cliffs with clients staring at the future site of a building. They would sit there and complain about injustice and the collapse of quality. It's all very stoic, and one pictures dramatic eyebrow furrowing. It's all very "of the time", late 30's/early 40's. To me, this is business. A meeting of minds, a push into a new era, a discussion of the future, and most importantly, the eyebrow furrowing. Remove all that, and we literally become computers ourselves. Granted, polite computers, but computers regardless, taking written instructions in the form of a business programming code then spitting digital production back at the code writer.
I hope our complacency with e-mail, with anonymous relationships, with the new business as usual, experiences a backlash. Granted, I like the convienience, but there needs to be a return to the visual.
So what is the new handshake?
I can write to a client, pick and choose my words carefully, then send it off. Is the quality of that selection of words what is establishing the hierarchy in the absence of looking someone in the eye? Or has the evolution progressed even beyond that, and are we in a sort of relationship communism, where there is no longer a hierarchy at all? Perhaps the hierarchy is more basic than all of this. Perhaps it simply comes down to client/vendor. That's it. That's all. One person has the money, the other person has the service, barter and exchange.
Frankly, I don't like it.
Business is a tricky thing. Nuances, politics, finessing. While e-mail can do this, it is a poor exchange at best. It's very good at delivering information, but not terribly good at delivering passion or humor. Ultimately, without that phonecall or meeting, without the human contact, the relationship's motivation suffers.
What would Ayn Rand say?
In Ayn Rand's, "Fountainhead", (a long time favorite book) She often has the protagonist, Howard Roark, an architect, standing on cliffs with clients staring at the future site of a building. They would sit there and complain about injustice and the collapse of quality. It's all very stoic, and one pictures dramatic eyebrow furrowing. It's all very "of the time", late 30's/early 40's. To me, this is business. A meeting of minds, a push into a new era, a discussion of the future, and most importantly, the eyebrow furrowing. Remove all that, and we literally become computers ourselves. Granted, polite computers, but computers regardless, taking written instructions in the form of a business programming code then spitting digital production back at the code writer.
I hope our complacency with e-mail, with anonymous relationships, with the new business as usual, experiences a backlash. Granted, I like the convienience, but there needs to be a return to the visual.
